Today as I was wandering through the San Diego Artwalk Festival I was reminded of the supreme importance for an artist to have a consistent style. There was a lot of mediocre art, a few really inspiring art booths, and a range in between. What struck me most though was that many of the artists clearly had talent that was not fully developed because their work was unfocused and spread across several styles.

Its a well-known concept that is drummed into artists almost continually by art coaches and marketing consultants – be consistent! But why Why is

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What is Success? It’s something that has many layers from the personal to the universal. In the narrowest sense its something unique and subjective that you have to define for yourself. There are general themes like recognition, fame, earning an income, financial freedom, happiness, etc. But the exact definition really depends on the individual and what makes them tick.

At the other extreme there is a broader context of success – one that goes beyond the personal into the universal and looks at the legacy we leave for those around us or who come after a

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Since we started Art Marketing Secrets in 2005 there has been a treasure trove of truly great advice from literally thousands of sites on how to market and sell art online and offline. Its entirely possible that the sum total of all the worlds best thinking on this topic has already been expressed and exhausted multiple times. Many times when I read articles about marketing or selling art, I feel like I’m just reading the same old stuff creatively re-expressed in new phrases. I mean really – how much more can be said?

The question is –

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$5,000 in awards. Deadline: September 3, 2016

$2000 Grand Prize. Deadline: July 31, 2016

$375,000 in prizes. Deadline: July 31, 2016

 Retrato del escritor Federico García Lorca  / Óleo sobre tela 116 x 89 cm / Colección Museo Nacional del Teatro / Almagro 2017 / Alejandro Cabeza

"Con su sutil sonrisa que escondía un fino humor de dandi inglés", así lo recordaba, a su muerte, en la

“I do not see a clear future for the theater, considering the fundraising difficulties, without something like this.”

A postcard from the Underground Museum in Los Angeles, featuring reactions to the week's events from several founders of the Black Lives Matter movement.

This week: How do you keep the immersive experience “art”?… Screens are killing dance (unless they’re not)… A Music store that’s figured out community… The Louisville Symphony tries a new community model… Now audio is beating video – who knew?